Let’s get to know each other
About Us1deaLab was born from more than two decades of experience working with the private sector, international projects, finance, education, and market development.
We help organizations grow, find new opportunities, and turn ideas into concrete results.
Founder's Note
Why we started 1deaLab
Our beginning wasn't planned, but driven by circumstances.
After years of working on large international projects, in the financial sector, education, and business development, we faced the same question that troubles many organizations: how to turn experience into concrete value for people and companies that need support today.
That's how 1deaLab was born.
A place where knowledge becomes solutions, ideas become projects, and experience becomes support for organizations that want to grow and develop.
Meet the team

Velida Begović
Co-founder, Project Manager
Financial expert with experience in banking, internal audit, business analysis, and education.
After years of working in the financial sector, she further enriched her experience as a professor of economics, developing a practical approach to knowledge transfer and working with diverse groups of participants.
She focuses on financial planning, capacity building, education, and support for small and medium-sized enterprises.

Jasenka Ćorić
Project Management and Organizational Development Expert
Project manager and consultant with more than 25 years of experience leading international development programs, organizational development initiatives and business consulting assignments.
Throughout her career, she has led the implementation of multi-million-euro programs in the areas of economic development, tourism, employment and private sector development. Her expertise includes strategic planning, operational management, donor compliance, team leadership and organizational performance improvement.
At 1deaLab, she helps clients transform complex ideas and projects into well-structured processes, sustainable results and long-term growth.

Feđa Begović
Director (CEO)
Economic expert and consultant with over 20 years of experience in international projects, private sector development, tourism, and business consulting.
Throughout his career, he has led projects funded by USAID, the European Union, SIDA, IFAD, GIZ, and other international partners, including multi-million programs focused on economic development, tourism, and employment.
He has particular experience in market development, business planning, grants, and organizational development.
01. Innovation
We bring fresh ideas and approaches, shaping solutions that push boundaries, deliver measurable results, and remain scalable and adaptable.
02. Commitment
Your goals become our goals. We work side by side with you as we create the change we all want to see.
03. Trust
The foundation of every partnership we build is a relationship where we deliver what we promise and stand firmly behind our solutions.
Our impact in practice
The experience behind our recommendations
- Over 20 years of experience — with successes, but also mistakes that taught us how to build better solutions.
- Implemented programs worth 50+ million EUR — new jobs, increased sales, stronger exports...
- More than 300 new tourism products — developed with people who believed in their ideas.
- Over 3,000 learners on Turizam Academy — proving that e-learning is anything but a utopia.
- We’ve led teams of up to 180 people — building projects, networks, and partnerships.
in short
What Sets Us Apart
we combine experience from different worlds
- International development projects
- Private sector and entrepreneurship
- Finance and banking
- Formal education
- Tourism and market development
We know how both donors and companies think
- We've written grant calls
- Evaluated project proposals
- Managed grant funds
- Led project implementation
- Advised private companies
We focus on practical solutions
- Without unnecessary theory
- Without complicated reports that end up in a drawer
- With a focus on application and results
Previous Experience
Global and local experience with top-tier partners
















Meeting or a call
Let's talk
Every organization has its challenges. Sometimes a fresh perspective is needed, sometimes additional experience, and sometimes a partner who can help turn an idea into a concrete plan.
Get in touch and let's discuss where we can bring the greatest value.